Los Angeles Web Marketing Firm -- Why are Alt Tags used?
To understand the importance of alt tags or alt text, you first need to know what an alt tag is. Since images cannot be seen by search engine spiders, alt tags are created to label the images so they will become visible to the web crawlers. To see what an alt tag looks like, hover over an image with your mouse. If the alt tags are labeled, a small box should pop up with keywords. If you have a photo of a bobblehead doll of Andre Ethier of the Dodgers that you were trying to sell online, you would label the image Andre Ethier Bobblehead. This will allow the search engine to know what the specific image represents.
Alt tags or text are important because they allow another avenue for optimizing your website. You can create alt text for all of your images and photos and place valuable keywords in these areas. It is important to note that you want your alt text to be varied and relevant to the image. If you have a photo of a plumber unclogging a drain, you wouldn't add an alt tag that referred to air conditioning services. While alt tags are not the be all end all to optimization, it is another component that is part of the optimization process and shouldn't be overlooked.
To Learn more about Alt Tags or other facets of SEO call a Long Beach Web Marketing Specialist now!
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